Email Sales@dealerauthority.com Call Now! 888.963.9617
Email Sales@dealerauthority.com Call Now! 888.963.9617

Month

April 2013
Cost vs Value
You cannot spend too much time, money, or energy on activities or investments that don’t produce a measurable value. It’s all about ROI – Return on Investment – and all too often we see people that are heading down the wrong path by not tracking the returns.
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Video Marketing
For years, we’ve all known that video was an important component of digital marketing. People are willing to spend more time watching video than reading text or viewing an infographic because it’s a passive action for them. They sit back and watch, that’s it. The impact is highlighted in the infographic below.
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