Category

Marketing
The Top Infographic Benefits (2)
Make Your Data and Ideas Easier to Digest Infographics present data and concepts in a visual format, using graphics like charts, graphs, and diagrams. Infographics in PowerPoint makes the information much easier for your audience to understand quickly. Rather than listing stats and numbers in bullet points, you can display them in an eye-catching chart....
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Digital marketing has become an essential aspect of business in the modern era. The world is constantly evolving, and with that, digital marketing is also evolving. Marketing experts always have an eye on the latest trends and updates. Here are the top 5 trends that experts are saying will dominate the digital marketing landscape in...
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African American man with glasses typing on the computer
We often hear the terms “copywriting” and “SEO content” used interchangeably or even mashed up into the term “SEO copywriting.” If you’re confused, you’re not alone. We’ll explore similarities and differences and how they complement each other. Because no matter how you say it, both copywriting and SEO content are critical to your digital marketing...
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Diverse group of men and women working together at a coffee shop
Digital advertising is the most cost-efficient way to build awareness around your brand. But that doesn’t mean you should approach it with a “throw everything at the wall and see what sticks” strategy. Learn how to harness the power of digital advertising, and you’ll have a steady stream of traffic to your website and storefront....
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Social Media apps on an iphone with a notepad, pencil, glasses, and a leaf on a pink background
Whether you are part of a dedicated team or marketing is one of the many hats you wear in your company, you need the right tools for each task that won’t blow a huge hole in your budget. Searching the web for the best creative and social media apps can lead to an overwhelming number...
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Google My Business Review Illustration
Most business owners know these days that having a strong digital marketing strategy goes a long way toward making shoppers aware of your brand. But does your digital marketing plan go beyond Pay-Per-Click and social media ads? Your Google My Business (GMB) profile is a powerful tool that gives prospective customers the information they need...
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Designer sketching logos
Don’t just be trendy. Rebrand your business with the logo design that makes the most sense for your brand. Logo design plays such an important role in your brand’s development. It’s the face of your company – the first thing your customers see – so it’s important to consider the imagery that will tell the...
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Building a brand online
Even before a global pandemic changed the way people shop, savvy business owners were finding ways to connect with customers and prospects virtually. By building a brand and an online community, they crafted a loyal fan base that added to their bottom line pre-COVID and is helping them stay afloat today. It’s Not Too Late...
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2021 Loading
What does 2021 have in store for your search engine ranking? 2021 is on the horizon, and with it comes a wave of new SEO trends (as well as a few that are tried and true). As 2020 draws to a close, it’s time to put the insights we’ve made, the lessons we’ve learned, and...
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