Sometimes all it takes to stay awake is a little stimulation.
Sometimes all it takes to stay awake is a little stimulation.
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Honda, Toyota Recalls Open Door for Domestics
Toyota’s recall millions of vehicles was followed earlier today by over 600k Honda Fit recalls. If ever there was a time for domestic automakers to cash in on the woes of their once-unbeatable Japanese competitors, that time is now.
Ford, Chrysler, and General Motors each jumped in quickly by offering [...]
Having Fun with Customer Testimonials
I ran across this video on the TK Carsites blog. It’s a video testimonial from Albrecht Auto Group that takes the idea and has a little fun with it.
If only all testimonial videos were as enjoyable.
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Who says car shopping can’t be entertaining?
Most people dread going to a car dealership to shop. They have heard all of the horror stories (and may have some of their own) about car salespeople and their pushy techniques.
Nobody has seen a technique like this.
A lot has been written about how automotive advertising and the industry [...]
Used Car Sales Increase Influences Many Lives
Both for the economy and the environment, the sales of used cars is going up and it’s a positive thing for many people. The ones that are getting hurt are the manufacturers themselves and more importantly those that they employ.
While it’s good that Used Car sales are starting to [...]
Automotive Keywords: Picking and Choosing
Perhaps the biggest issue that companies have right now with determining what keywords will work best for them is whether or not to go to with long-tail or short-tail keywords. Both have their advantages and disadvantages, but when it comes to the automotive industry, it seems that the most important thing [...]
Online Brand Management for Car Dealers
In many cases, your reputation is the best thing going for you. In many businesses, having a strong brand that people recognize and associate with quality will give you a competitive advantage. If your brand is tarnished, everything can go downhill fast.
People who search for you by name on the [...]
How to Increase Automotive Credit Leads
Credit leads are often the most important type of leads for car dealers as they often represent customers who are in more of a need situation than a want situation. One of the biggest mistakes that car dealers and other industries make is that they make it too hard to [...]
Getting it Right from the Start with Keyword Research
The first and most crucial mistake that anyone optimizing a website can make is poor keyword selection. It starts in the beginning and continues on throughout the life of the campaign, even the life of the website itself. The problems that occur with most search engine optimization [...]
Virtual Storefront: How the Real World is Mimicked by the Internet
More and more people are starting to get online to do their business. Shopping, research, comparisons, bill paying, service needs — the list can go on and on.
This is another story that has an automotive focus, but you can easily insert any business type into [...]
9 Offbeat Car Buying Tips, Plus a Bonus
This particular article has made its rounds across the Internet over the last year in different variations, but all of them still hold true today. While there are dozens of sites and thousands of articles that show people how to get the upper-hand against car dealers, this one [...]