The United States hit its stride and really started proving out the concepts of pure capitalism when it embraced small business growth. While big companies have always played a role, it has been shown that small businesses are the ones that drive the economy. As small business numbers improve, the economy improves. As small business numbers fall, the economy falls. The same cannot be said about large corporations other than the catastrophes attached to recent real estate an automotive challenges.
Social media is an ideal venue for small businesses to promote themselves. It’s more equal footing; compared to cost-prohibitive options like television, social media gives small businesses a chance to compete with the big boys. This infographic from LinkedIn explores this concept and gives us interesting data about how social media and small businesses work well together.
