Category

Marketing
woman thinking through ideas
Get Your Website in Shape Let’s get real. Our old business paradigm got rocked to its core in 2020. From cafés and shops to freelance consultants, business websites suddenly took center stage from in-person experiences. How does your Google website ranking stack up against your competitors? If you want your business to get a boost...
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Google Ads on smart phone
How a Search Engine Became an Advertising Game Changer It may seem hard to believe now, but there once was a time when Google and Google Ads didn’t dominate search, let alone e-Commerce. Its growth over the last 20 years has made rivals such as Yahoo! (remember them?) and Bing tiny dots in the rear-view...
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social media trends 2021
How to use Social Media to Build Your Online Sales in the New Year It’s been a wild year, and all of us in the digital marketing world are just as eager as you to put 2020 behind us. Today we’re going to be looking ahead to what we expect will be top social media...
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female lawyer checking her phone outside a courthouse
Three Letters That Can Make or Break Your Business SEO. Those three letters often create confusion and dread as you craft your marketing plan. The pros at Media Caffeine will show you why your law firm needs an SEO strategy and help you draw up a roadmap that leads clients right to your door. SEO...
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Hands Accessorized with Jewelry
Social media is the perfect platform for show and tell, especially when it comes to the best and brightest luxury jewelry brands. The question is: how do you go from ‘show and tell’ to show and sell? Media Caffeine has the answers to your most pressing questions about targeted social media advertising; to not only...
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male and female lawyers talking in front of a courthouse
A Power Tool for Building Your Book of Business LinkedIn isn’t just another social media site. It has rich potential for connecting you to new clients. The team at Media Caffeine can show you how powerful LinkedIn Advertising is for lawyers building a book of business. How LinkedIn Differs from Other Social Media Platforms Although...
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Male Business Owner at his computer
SEO Strategies for Small Business Owners You’ve done your keyword research, set up Google Analytics, and published thoughtful content with your target audience in mind, and now you’re ready to reap the results of your hard work. Only—your website traffic isn’t pulling in what you’d hoped it would. While you should keep in mind that...
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Digital Law Firm
Converting your law firm’s traditional process to a digital procedure As more and more companies transition to a fully digital workforce admits the Pandemic, law firms are forced to digitize processes they once would conduct in-person with their clients. Going from in-person meetings to becoming a digital lawyer can sometimes be frustrating. Luckily, there are...
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