As usual, the new year will bring new changes, trends, and challenges in the ever-changing world of search engine optimization. When it comes to your website, there are some very specific things you can do to boost your efforts for SEO in 2022. What Are your Core Website Vitals? Core Website Values became a SEO...Read More
We often hear the terms “copywriting” and “SEO content” used interchangeably or even mashed up into the term “SEO copywriting.” If you’re confused, you’re not alone. We’ll explore similarities and differences and how they complement each other. Because no matter how you say it, both copywriting and SEO content are critical to your digital marketing...Read More
Digital advertising is the most cost-efficient way to build awareness around your brand. But that doesn’t mean you should approach it with a “throw everything at the wall and see what sticks” strategy. Learn how to harness the power of digital advertising, and you’ll have a steady stream of traffic to your website and storefront....Read More
Most business owners know these days that having a strong digital marketing strategy goes a long way toward making shoppers aware of your brand. But does your digital marketing plan go beyond Pay-Per-Click and social media ads? Your Google My Business (GMB) profile is a powerful tool that gives prospective customers the information they need...Read More
What does 2021 have in store for your search engine ranking? 2021 is on the horizon, and with it comes a wave of new SEO trends (as well as a few that are tried and true). As 2020 draws to a close, it’s time to put the insights we’ve made, the lessons we’ve learned, and...Read More
Get Your Website in Shape Let’s get real. Our old business paradigm got rocked to its core in 2020. From cafés and shops to freelance consultants, business websites suddenly took center stage from in-person experiences. How does your Google website ranking stack up against your competitors? If you want your business to get a boost...Read More
Three Letters That Can Make or Break Your Business SEO. Those three letters often create confusion and dread as you craft your marketing plan. The pros at Media Caffeine will show you why your law firm needs an SEO strategy and help you draw up a roadmap that leads clients right to your door. SEO...Read More
SEO Strategies for Small Business Owners You’ve done your keyword research, set up Google Analytics, and published thoughtful content with your target audience in mind, and now you’re ready to reap the results of your hard work. Only—your website traffic isn’t pulling in what you’d hoped it would. While you should keep in mind that...Read More
Why a Digital Marketing Strategy is an Essential Part of Online Sales A year ago, there were so many things you never would’ve thought to buy online. Sure, you might do a google search to find the best place in your area to buy the perfect suit to nail that interview or research where Google...Read More
