Category

Marketing
Google My Business Review Illustration
Most business owners know these days that having a strong digital marketing strategy goes a long way toward making shoppers aware of your brand. But does your digital marketing plan go beyond Pay-Per-Click and social media ads? Your Google My Business (GMB) profile is a powerful tool that gives prospective customers the information they need...
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Designer sketching logos
Don’t just be trendy. Rebrand your business with the logo design that makes the most sense for your brand. Logo design plays such an important role in your brand’s development. It’s the face of your company – the first thing your customers see – so it’s important to consider the imagery that will tell the...
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Building a brand online
Even before a global pandemic changed the way people shop, savvy business owners were finding ways to connect with customers and prospects virtually. By building a brand and an online community, they crafted a loyal fan base that added to their bottom line pre-COVID and is helping them stay afloat today. It’s Not Too Late...
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2021 Loading
What does 2021 have in store for your search engine ranking? 2021 is on the horizon, and with it comes a wave of new SEO trends (as well as a few that are tried and true). As 2020 draws to a close, it’s time to put the insights we’ve made, the lessons we’ve learned, and...
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woman thinking through ideas
Get Your Website in Shape Let’s get real. Our old business paradigm got rocked to its core in 2020. From cafés and shops to freelance consultants, business websites suddenly took center stage from in-person experiences. How does your Google website ranking stack up against your competitors? If you want your business to get a boost...
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Google Ads on smart phone
How a Search Engine Became an Advertising Game Changer It may seem hard to believe now, but there once was a time when Google and Google Ads didn’t dominate search, let alone e-Commerce. Its growth over the last 20 years has made rivals such as Yahoo! (remember them?) and Bing tiny dots in the rear-view...
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social media trends 2021
How to use Social Media to Build Your Online Sales in the New Year It’s been a wild year, and all of us in the digital marketing world are just as eager as you to put 2020 behind us. Today we’re going to be looking ahead to what we expect will be top social media...
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female lawyer checking her phone outside a courthouse
Three Letters That Can Make or Break Your Business SEO. Those three letters often create confusion and dread as you craft your marketing plan. The pros at Media Caffeine will show you why your law firm needs an SEO strategy and help you draw up a roadmap that leads clients right to your door. SEO...
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Hands Accessorized with Jewelry
Social media is the perfect platform for show and tell, especially when it comes to the best and brightest luxury jewelry brands. The question is: how do you go from ‘show and tell’ to show and sell? Media Caffeine has the answers to your most pressing questions about targeted social media advertising; to not only...
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